Posts tagged as:

Internet marketing

Taking the fear out of a social media implementation

April 7, 2012

  This is another post in the #NoFearHR project.  Here’s my response to Jay’s thoughts in “Lose the Fear and get to work“. Beg forgiveness Jay,  There is more than one way to approach a social media implementation inside your organization. You deserve credit for the bold choices you have made around your social media implementation [...]

Read the full article →

Don’t fear the Tweeter

March 27, 2012

Fear and loathing of social in the C Suite     Good morning Jay,  I just read your very thoughtful and constructive rant about Lots of Fear in the HR C-Suite.   I thought your comments about the reluctance of HR executives to adopt social media as a part of the HR strategy were spot. on, [...]

Read the full article →

One Definition of Social Media ROI

January 23, 2012

Social Media ROI not always about the dollars I’ve been thinking about social media ROI for a while.  I still haven’t figured it out.  If you asked, I couldn’t give you a great recommendation on the best metrics to use to prove ROI for your business.   Every brand wants to make a buck or two [...]

Read the full article →

You are always on stage with social media

June 11, 2011

The social media spotlight A quick story about social media and the value of reputation. An HR colleague just hired my wife to do a web design project (smart) via a post from LinkedIn that I noticed and responded to.  She was not the only choice for this project. There were several other bidders. What [...]

Read the full article →

How social media can change your life

May 24, 2011

My latest on Talent Culture Share14 I am currently in the midst of a significant career shift.   Even though I report to an SVP of HR, I am now assigned as the social media community manager for the Fortune 100 company where I work.  My primary responsibility involves using social media tools and platforms to [...]

Read the full article →

Why the Minnesota Nurses Association likes social media

April 10, 2011

Nurses Union using social media successfully The Labor Relations Institute recently featured this example of very capable Facebook messaging of union issues by the Minnesota Nurses Association in their Labor Ink newsletter. Featured success stories from the video include: successfully getting an former HR person and hospital spokesperson fired via a Google “background” check  which [...]

Read the full article →

How to not get a job

January 17, 2011

An HRHistory video episode What is HRHistory? HRHistory is a random series of vlogs featuring me riffing on pretty much anything that come to mind on the topics of HR, labor relations and social media.   Some of the stuff will be some of the crazy stories about things I have experienced working in HR for [...]

Read the full article →

A social media slidedeck from the HR Florida smorgasboard

September 8, 2010

Slide Decks from #HRFL10 are coming out This is a slide deck on social media that was presented on the first day of the recent HR Florida state conference. The presenter was Alison Davis of Davis and Company.   I didn’t get to attend the entire session, but what I saw seemed fair and balanced, and [...]

Read the full article →

Upcoming events for Human Race Horses | Where I will be

August 28, 2010

Image via Wikipedia 2010 Speaking engagements for Michael VanDervort A lot of people read this blog through their readers, and may not click through to the page where I list my speaking engagements.   Here is where I will be speaking for the rest of the year. HR Florida State Conference -  August 30 in Orlando, [...]

Read the full article →

How do you find the time to do social media?

August 24, 2010

 Social media monitoring in 10 minutes a day An often asked question aboiut social media and using it to monitor your brand is “How do I find the time?”   Short answer:  I use a lot of tools to help me aggregate the information I collect, and make it manageable for analysis.   There are many sources [...]

Read the full article →

← Previous Entries